Sunday, July 5, 2020
Connectivate! AIRBNB â⬠Beds for Rent [Innovation Excellence] Hult Blog
Organizations still have a long way to go to to fully integrate the social web to connect to their customers. Here are some great examples, curated by Professor of Innovation, Hitendra Patel and the Center for Innovation, Excellence and Leadership (IXL Center). Their book Connectivate! is a collection of real world stories from 54 innovative companies whose breakthroughs are changing the world. By leveraging todayââ¬â¢s confluence of technological and analytical breakthroughs, these companies connect people, businesses, governments and entities in novel and meaningful ways, capturing win-win propositions on the value chain. These companies have created a new economic context, increasingly accessible in a space-time singularity called Always Available. Real world stories about innovators and innovative companies are an important way to learn, and we place high value on them at Innovation Excellence. The next case study in our Connectivate! series is: AIRBNB ââ¬â Beds for Rent CUSTOMER EXPERIENCE Find a low-cost place to stay with local people, or make money by renting my space to a visitor. WHO NEEDS IT? ââ¬Å"Bed rentersâ⬠with extra short-term sleeping space, but no practical methods to find and secure renters. ââ¬Å"Bed seekersâ⬠who are looking for sleeping space that is cheap and/or unique all over the world. WHAT IS THE CONNECTIVATION? A website with an easy interface to search, filter, pay, and communicate with potential hosts that enables anyone to rent out a bed, a single room, or an entire apartment. Booking and payment logistics is managed in exchange for a renterââ¬â¢s fee of 6% to 12% depending on booking value. The service unlocks a perishable product ââ¬âbeds ââ¬â by enabling anyone to become a ââ¬Å"virtual innkeeperâ⬠for free ââ¬â Airbnb only charges a fee when a rental is made. WHAT WAS THERE BEFORE? Traditional hotels, vacation rentals, and sublets which are often more expensive or require credit checks and paperwork. Craigslist and newspaper ads had no mechanism for securely managing payments or rating/reviewing potential guests. IMPACT Airbnb has raised over $100 million dollars. Airbnbââ¬â¢s popularity has exploded recently, growing more than 800% in 2011, and booking over 2 million night stays in other peopleââ¬â¢s homes since 2008. Co-founder Brian Chesky claims that more people stay each night in New York City via Airbnb than in New Yorkââ¬â¢s largest hotels. COMPANY ââ¬Å"AHAâ⬠Beds are a perishable product whose value disappears every night, but reputation is critical for customers to trust it. EMERGING TRENDS Integration: Enables individuals to rent their beds to others without travel agents, but with the safety of the social curation and peer review Access to Information: Airbnb combines the range of activities required to list, rent, collect money, and leave feedback in an easy to use web-based or mobile app BASIC HUMAN NEEDS Convenience: Drives supply of beds by providing all the services bed renters need including payment processing, reservation management, and even a free photoshoot with a small booking fee of 3% Safety Security: For people to rent beds to each other, reputation and transparency are everything ââ¬â the service is as invested as renters/tenants in creating a safe, enjoyable experience WHY THEY ARE WINNING Airbnb is a simple application built on top of multiple platforms, ranging from mobile networks and social graphs to mapping and payment processing systems, focused on a clear problem with no existing, acceptable solutions. PRICING Market Makers: Free to list, free to browse ââ¬â the service matches beds to heads! Right Size: Started as a way to safely and easily rent out beds, but has grown to be a one-stop shop for beds, bedrooms, and entire houses depending on what customers have and are looking for ââ¬â including a $5,000 per night vacation house in Colorado! PRODUCTION Airbnb invests in photos for new renters; it enables security deposits and holds rental money in escrow until 24 hours after the tenant checks in. OFFERING An eBay-type rating system tracks feedback in real-time. Mobile application finds beds near you and enables renters to handle all aspects of renting anywhere in the world. DELIVERY Website and mobile application with deep social links ââ¬â members can sign up with their Facebook profile and see which of their friends are also using the service. MARKET Airbnb is really about making renting as simple as possible and has over 50,000 listings so far ââ¬â in the process, people looking for beds benefit from a wider range of sleeping options at lower costs. PARTNERS Facebookââ¬â¢s social graph brings a layer of transparency; the largest payment process in the US (ACH), PayPal, and a range of national banks safely manage the money for Airbnb; Google provides map/calendar functions. Republished from Innovation Excellence. Original article here. Like game changers? Break the mould in the business world with a Masters in Disruptive Innovation from Hult. To learn more, take a look at our blog Rotation and Innovation in Business School Education or explore overall business challenges with a Masters in International Business instead. Download a brochure or get in touch today to find out how Hult can help you to find out everything about the business world, the future, and yourself. Hult Rotation offers you a chance to study in a truly global way. Our rotation program allows you to study and be immersed in some of the finest cities in the world. ðŸ⠸: @jasminmanzano . Hult Rotation offers you a chance to study in a truly global way. Our rotation program allows you to study and be immersed in some of the finest cities in the world. ðŸ⠸: @jasminmanzano . Each year, Hult seeks to enroll a talented and ambitious incoming class from all over the world. We look for diverse students with a wide range of experiences, perspectives, and interestsââ¬âstudents who will thrive in our unique educational atmosphere. Are you ready for a truly global experience? ðŸ⠸: @iambrunadiniz . Each year, Hult seeks to enroll a talented and ambitious incoming class from all over the world. We look for diverse students with a wide range of experiences, perspectives, and interestsââ¬âstudents who will thrive in our unique educational atmosphere. Are you ready for a truly global experience? ðŸ⠸: @iambrunadiniz . Weââ¬â¢re excited to start 2020 on a ranking high! Hult is proud to have been placed #28 in Poets Quants 2020 rankings for Best Undergraduate Business Schools in the US. Taking a huge leap of 32 places from our 2019 position, weââ¬â¢re also very happy to have secured top positions in key categories like: life-changing experience, practicality of the degree, and global immersion. . With five global campuses, a student body of over 130 nationalities, and a learn-by-doing approachââ¬âHult offers a student experience like no other. . Weââ¬â¢re excited to start 2020 on a ranking high! Hult is proud to have been placed #28 in Poets Quants 2020 rankings for Best Undergraduate Business Schools in the US. Taking a huge leap of 32 places from our 2019 position, weââ¬â¢re also very happy to have secured top positions in key categories like: life-changing experience, practicality of the degree, and global immersion. . With five global campuses, a student body of over 130 nationalities, and a learn-by-doing approachââ¬âHult offers a student experience like no other. . ââ¬Å"Iââ¬â¢m from an engineering background and needed a whole new skill set for the industry I wanted to switch to. I learned a lot about myself and how I deal with being out of my comfort zone. I learned both soft and hard skills, from how to work in very diverse teams to key accounting metrics and strategy. I was surprised by how weak I was at certain tasks in English or how strong I actually was in other areas. Hult gave me opportunities to try new things and meet people from places I never thought I would have friends. . My internship experiences gave me the chance to broaden my view of different cultures and different companies. I had the opportunity to work and live with people whose values differed from people in my home country. I thought that this would be difficult, but it gave me the chance to reflect on my own values and assess if they were a result of my home country environment or if they were intrinsically mine. . Diederick ter Kulve (@diederick.terkulve) Netherlands Masters in International Business . ââ¬Å"Iââ¬â¢m from an engineering background and needed a whole new skill set for the industry I wanted to switch to. I learned a lot about myself and how I deal with being out of my comfort zone. I learned both soft and hard skills, from how to work in very diverse teams to key accounting metrics and strategy. I was surprised by how weak I was at certain tasks in English or how strong I actually was in other areas. Hult gave me opportunities to try new things and meet people from places I never thought I would have friends. . My internship experiences gave me the chance to broaden my view of different cultures and different companies. I had the opportunity to work and live with people whose values differed from people in my home country. I thought that this would be difficult, but it gave me the chance to reflect on my own values and assess if they were a result of my home country environment or if they were intrinsically mine. . Diederick ter Kulve (@diederick.terkulve) Netherlands Masters in International Business . Say a big hello to our Bachelor of Business Administration program cover star, Elisa Orus Plana âÅ" ¨ . ââ¬Å"Iââ¬â¢m excited for the futureââ¬âespecially that I cant predict whats going to happen. Maybe Ill end up in Mexico working for a trading company or maybe in Africa, developing my own business. Everything is possible, and the options are constantly changing. I love the idea that Im never going to be stuck doing the same job until the end of my life if I dont want it to be like this. . Hult really supports me and my ambitions and truly believes that we deserve to be considered as professionals as well as students. Here, I get to express not just my opinions but all elements of myself. From my creative side with the Fashion Society to my finance and business sides in Trading Club and the Management Consulting Club. We get a different type of learning here. Not just essential knowledge and theory, but practical skills and mindset. The school is always evolving. Weââ¬â¢re encouraged to innovate and to always look for new ways of doing traditional things. We learn how to be more confident and become aware of how we can impact our environment. The school aims to help you become a better version of yourself and to stand out from the crowd.ââ¬Å" . Elisa Orus Plana French Bachelor of Business Administration Class of 2021 Say a big hello to our Bachelor of Business Administration program cover star, Elisa Orus Plana âÅ" ¨ . ââ¬Å"Iââ¬â¢m excited for the futureââ¬âespecially that I cant predict whats going to happen. Maybe Ill end up in Mexico working for a trading company or maybe in Africa, developing my own business. Everything is possible, and the options are constantly changing. I love the idea that Im never going to be stuck doing the same job until the end of my life if I dont want it to be like this. . Hult really supports me and my ambitions and truly believes that we deserve to be considered as professionals as well as students. Here, I get to express not just my opinions but all elements of myself. From my creative side with the Fashion Society to my finance and business sides in Trading Club and the Management Consulting Club. We get a different type of learning here. Not just essential knowledge and theory, but practical skills and mindset. The school is always evolving. Weââ¬â¢re encouraged to innovate and to always look for new ways of doing traditional things. We learn how to be more confident and become aware of how we can impact our environment. The school aims to help you become a better version of yourself and to stand out from the crowd.ââ¬Å" . Elisa Orus Plana French Bachelor of Business Administration Class of 2021"> During the final days of 2019, you probably reflected on what youââ¬â¢ve accomplished this yearââ¬âand even this decadeââ¬âand what youââ¬â¢d like to achieve in 2020. Let us know in the comments below. During the final days of 2019, you probably reflected on what youââ¬â¢ve accomplished this yearââ¬âand even this decadeââ¬âand what youââ¬â¢d like to achieve in 2020. Let us know in the comments below. ââ¬Å"The first time we did group work on the program, I went head-to-head with a colleague. It taught me a lot about how I see people, how people see me, and how conflict can be resolved in a kind and productive way. The best feedback you get, when delivered constructively, is the most critical because it really feeds into how you lead. Iââ¬â¢ve completely reversed my leadership styleââ¬âthe result is so much richer and more powerful when you lead from behind and lead with strength. . Studying in tandem with working, whilst challenging, gave me the perfect platform to directly apply learning concepts into my business environment, the competitive landscape, and the real-estate industry as a whole. When I started the program, I was very happy in my corporate role. But my courage and aspirations grew to the point that I took on a whole new direction. Having my career coach, Joanna, as a sounding board allowed me to really be strategic and get to know myself. She coached me thro ugh all the interviews, the research, and the questions. It went in parallel with what I was doing academically and after six months everything just clicked. . I went into the EMBA knowing I had nothing to lose and Iââ¬â¢ve come out with everything. Great strength, global friends, amazing learning, mentors from professors, a job I love, and the knowledge that I can set my mind to achieve anything and with the right support and resources Iââ¬â¢ll get there.â⬠. Kashani Wijetunga British, New Zealand Sri Lankan Associate Director Senior Strategy Consultant CBRE EMBA Class of 2019 . ââ¬Å"The first time we did group work on the program, I went head-to-head with a colleague. It taught me a lot about how I see people, how people see me, and how conflict can be resolved in a kind and productive way. The best feedback you get, when delivered constructively, is the most critical because it really feeds into how you lead. Iââ¬â¢ve completely reversed my leadership styleââ¬âthe result is so much richer and more powerful when you lead from behind and lead with strength. . Studying in tandem with working, whilst challenging, gave me the perfect platform to directly apply learning concepts into my business environment, the competitive landscape, and the real-estate industry as a whole. When I started the program, I was very happy in my corporate role. But my courage and aspirations grew to the point that I took on a whole new direction. Having my career coach, Joanna, as a sounding board allowed me to really be strategic and get to know myself. She coached me thro ugh all the interviews, the research, and the questions. It went in parallel with what I was doing academically and after six months everything just clicked. . I went into the EMBA knowing I had nothing to lose and Iââ¬â¢ve come out with everything. Great strength, global friends, amazing learning, mentors from professors, a job I love, and the knowledge that I can set my mind to achieve anything and with the right support and resources Iââ¬â¢ll get there.â⬠. Kashani Wijetunga British, New Zealand Sri Lankan Associate Director Senior Strategy Consultant CBRE EMBA Class of 2019 . ââ¬Å"It was now or never. I knew that Iââ¬â¢d have likely stayed in my neighborhood for years to come if I didnââ¬â¢t take this opportunity. Iââ¬â¢d not lived or studied outside of the U.S. before. So I left my job as a global strategist at an advertising agency and moved halfway around the world. Iââ¬â¢ve come back a more culturally aware, well-versed person. Iââ¬â¢ve realized that everything is a learning experience and an opportunity for growth. Ill definitely carry this mindset with me into the future. Technology and social media allow us to be different people in several places at once. Im excited to see how I can establish myself in whatever city Ill be lucky enough to call home and still maintain deep connections with people all over the world. Iââ¬â¢m inspired by my classmates every day. Hearing some of their life stories and how getting this degree fits into their greater mission has been very humbling. My biggest challenge has been finding the ââ¬Ërightââ¬â¢ path for me. There have been rooms Ive felt like I shouldnt be in, but now Im proud to feel as though I truly belong, wherever I am.â⬠. Dwayne Logan, Jnr. American MBA Class of 2019 . ââ¬Å"It was now or never. I knew that Iââ¬â¢d have likely stayed in my neighborhood for years to come if I didnââ¬â¢t take this opportunity. Iââ¬â¢d not lived or studied outside of the U.S. before. So I left my job as a global strategist at an advertising agency and moved halfway around the world. Iââ¬â¢ve come back a more culturally aware, well-versed person. Iââ¬â¢ve realized that everything is a learning experience and an opportunity for growth. Ill definitely carry this mindset with me into the future. Technology and social media allow us to be different people in several places at once. Im excited to see how I can establish myself in whatever city Ill be lucky enough to call home and still maintain deep connections with people all over the world. Iââ¬â¢m inspired by my classmates every day. Hearing some of their life stories and how getting this degree fits into their greater mission has been very humbling. My biggest challenge has been finding the ââ¬Ërightââ¬â¢ path for me. There have been rooms Ive felt like I shouldnt be in, but now Im proud to feel as though I truly belong, wherever I am.â⬠. Dwayne Logan, Jnr. American MBA Class of 2019 . Happy New Year, Hultians! . Happy New Year, Hultians! .
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.